WHAT TO EXPECT

Jan spends time getting to know each client’s business objectives to customize a strategy to achieve specific requirements. Once the strategy is approved, she provides:

WHAT TO EXPECT

Jan spends time getting to know each client’s business objectives to customize a strategy to achieve specific requirements. Once the strategy is approved, she provides:

  • Transparent and frequent communication
  • Direct feedback from reporters and strategic advice on next steps
  • Long- or short-term media strategies integrated with social media and other initiatives.

CORE SERVICES

Judgment and experience are necessary to help clients communicate effectively with reporters and producers. Jan regularly counsels senior executives across a wide range of companies and industries. Her knowledge and insight of topics reporters want to cover – combined with her instincts and good judgment in preparing executives – help ensure message delivery.

Jan has a proven ability to create major shifts in public opinion about a company or an executive by using her storytelling expertise to spotlight her clients. There are also intangibles, such as Jan’s experience and thoughtful presence as a trained journalist, combined with the curiosity and heart of a writer who cares about every individual in the audience. Core media services include:

  • Senior Counsel
  • Story and Narrative Development
  • Strategy and Execution
  • Outreach and Feedback
  • Media Training